Italian agronomy and animal husbandry:

We discuss the main agronomic vulnerabilities that have emerged in the Italian livestock supply chain following the recent global crisis. What are they linked to? In my view, the main agronomic vulnerabilities of the Italian livestock supply chain derive primarily from fragmentation and the small size of farms, particularly in the North-East. In today’s context […]

Training as an opportunity

In today’s context of global crisis (economic, climatic, or geopolitical),how is the role of training positioned within the meat sector? Today, training represents a strategic element in the meat sector, particularly regarding the sustainability of the workforce. A company that invests in the professional and personal growth of its employees, valuing their roles and potential, […]

The beef supply chain is changing: when marketing makes the difference

The European beef sector is currently navigating troubled waters. The current geopolitical scenario is redefining the rules of the game for the entire agri-food supply chain. In this context, marketing can no longerbe considered a simple commercial lever, but is configured as a fundamental strategic tool to protect the value of European beef and strengthen […]